Social Media Ads Marketing

Paid Search Ads

Paid search advertising, or Pay-Per-Click (PPC) advertising, places ads on search engine results pages (SERPs) such as those found on Google, allowing businesses to target specific keywords, locations, and devices. Ads come in text, shopping, and display forms, directing users to specific landing pages to increase website traffic, generate leads, or boost sales.

Paid Social Ads

Paid social advertising is a targeted ad campaign strategy that runs on social media platforms like Facebook, Instagram, LinkedIn, and more. It enables businesses to reach a specific audience based on demographics and set objectives like website clicks, leads, appointments, or sales. Paid social comes in various forms, including sponsored content, display ads, and video ads.